Innovative Marketing Solutions
Creative Printing & Marketing
About RLS
We are RLS Printing & Marketing—your partner for modern printing and creative marketing that boosts your brand.
Our Unique Edge
RLS Printing and Marketing positions itself as a premium choice by focusing on a specific, high-touch quality control process that many high-volume printers bypass. While "best" is subjective, their reputation is built on several distinct service pillars:
1. Manual Editorial Review
The most significant differentiator for RLS Printing is their file review policy. Unlike many digital printers that use automated systems to print exactly what is submitted, RLS manually reads every file for:
- English Grammar and Syntax: Ensuring the flow of the text is professional.
- Morphology and Spelling: Checking for "invisible" errors that spell-checkers might miss.
- Logical Consistency: Making sure the marketing message makes sense before ink hits paper.
2. Strategic Integration
They operate as a hybrid Printing Broker and Marketing Agency, which allows them to offer a more holistic approach than a standard print shop:
- Tangibility + Digital: They specialize in integrating physical print materials (which studies show are often trusted more by consumers) with digital tools like SEO and social media to create a seamless brand experience.
- Tailored Execution: Rather than a one-size-fits-all product list, they focus on "Marketing for Success," which involves analyzing a client's specific business goals before recommending a print strategy.
3. Precision Engineering (The "Other" RLS)
It is worth noting that the name "RLS" is also synonymous with extreme precision in the industrial world. RLS Magnetic Encoders are used by high-end 3D printing companies like Meltio to ensure the position of a print head is accurate down to $0.244$ $\mu m$. This association with precision and reliability often bolsters the brand's reputation for quality across different sectors.
4. Professional Reliability
Based in Tucson, Arizona, the company is known for its "Unique Edge" in the local market. While they are not BBB accredited, they maintain a focus on high-quality, professional-grade output designed specifically to enhance a brand's perceived value.
Note: If you are looking for a specific type of print project (e.g., direct mail, business essentials, or large-scale marketing), their strength lies in the pre-print phase, where they act as a final safety net for your brand's image.
Are you planning a specific marketing campaign, or are you comparing their rates to other local printers?
Our Strategy
Our proven process guarantees impactful results through tailored analysis and strategic execution.
Expert Marketing
Our digital marketing team excels in SEO, PPC, social media, and content to grow your online reach.
Our Approach
Focused on customer needs, we craft targeted campaigns that deliver results and build loyalty.
About RLS Printing & Creative Marketing
Our Mission
Dedicated to delivering innovative printing and marketing solutions that elevate your brand and drive results.
Meet Our Experts
A team of seasoned marketing professionals ready to boost your business growth.
What We Offer
Customizable marketing solutions including branding, digital advertising, and social media to fit your needs.
Get in Touch
Start Your Project
Looking to elevate your brand? Reach out today and let's create impactful marketing solutions together.
RLS Printing and Marketing
Join Our Network
BLOG #1
Why Design Quality Matters Before Your File Hits the Press
A stunning digital design doesn’t automatically translate into a flawless print. Many businesses upload artwork to automated printing platforms, assuming what they see on screen is what they will get on paper. However, digital screens and commercial presses speak entirely different languages. Skipping a proper pre-press review often leads to blurry imagery, awkward white borders, and unexpected color shifts—costly mistakes that delay launch dates and waste marketing budgets.
Common File Errors That Ruin Prints
- Low Resolution (DPI vs. PPI): Digital displays render images clearly at 72 DPI, but commercial printing requires a minimum of 300 DPI. Using web-sized graphics results in pixelated, grainy, or blurry final prints.
- Missing Bleeds and Safe Zones: Presses trim paper in high-speed batches. Without a standard 0.125-inch bleed around the border, minor shifting during cutting leaves uneven white edges. Key details placed outside the safe zone also risk getting trimmed off entirely.
- RGB vs. CMYK Color Modes: Monitors display colors using light (RGB), whereas printing presses use ink (CMYK). Converting RGB files without manual adjustment causes vibrant screen colors—like bright neons and rich blues—to print dull, dark, or muddy.
- Unconverted Fonts and Embedded Links: Custom fonts that aren't converted to outlines (vector shapes) can default to basic system fonts on the printer's end, completely distorting your visual branding.
Why Automated Uploaders Fall Short
Automated online order systems are designed for speed, not precision. They check basic parameters like file format or overall dimensions, but they lack the judgment to evaluate design intent:
- They can't detect artistic context: An automated tool won't notice if a logo is stretched out of aspect ratio or if dark body text is placed over a dark background.
- They overlook subtle image distortion: An automated script sees a 300 DPI container, even if the image inside was upscaled from a tiny thumbnail and looks pixelated.
- They offer no human intuition: Automated checks don't catch typos, awkward margins, or misaligned elements.
How Manual Pre-Press Reviews Save Time and Money
A dedicated pre-press professional acts as your safety net. By manually examining artwork before plates or digital presses are set up, human inspection protects your bottom line:
- Eliminates Costly Reprints: Catching a misaligned bleed or low-res image before press run prevents throwing away thousands of unusable brochures or cards.
- Ensures Exact Brand Consistency: Expert technicians manually calibrate color profiles to guarantee your brand colors match across different paper stocks and finishes.
- Keeps Schedules on Track: Fixing file issues before production avoids press delays, missed event deadlines, and rushed shipping fees.
Copyright © 2026 RLS Printing and Marketing - All Rights Reserved.
Powered by GoDaddy
This website uses cookies.
We use cookies to analyze website traffic and optimize your website experience. By accepting our use of cookies, your data will be aggregated with all other user data.